Case Study · DUI · Phoenix, Arizona

Phoenix DUI Case Study: Attorney Reports 10 New Clients a Month

Summary

The Law Offices of Kristopher K. Rezagholi PLLC, a DUI and criminal defense practice in Phoenix, Arizona, partnered with LegalCasesToday to generate a steady flow of qualified consultations through Google Ads across the Phoenix metro area. LegalCasesToday managed the firm's Google Ads campaigns, generating 550 consultations from $310,276.29 in managed ad spend, at a cost per lead of $564. Attorney Kristopher Rezagholi reported being very satisfied with the leads produced, describing them as high quality and consistently converting into paying clients. In his video testimonial, Rezagholi also reported bringing in approximately 10 new paying clients in the most recent month, a self-reported figure describing case outcomes rather than an agency-tracked metric. At the time of his testimonial, Rezagholi noted he had been working with the agency for approximately six months, describing the leads throughout that period as a consistent and valuable source of new business for his practice.

“The leads have been very positive. The leads are high quality. They are converting clients, which is very important.”

— Kristopher Rezagholi, DUI and Criminal Defense Attorney, The Law Offices of Kristopher K. Rezagholi PLLC

The Engagement

The Law Offices of Kristopher K. Rezagholi PLLC is a DUI and criminal defense practice based in Phoenix, Arizona. Attorney Kristopher Rezagholi handles DUI defense and related criminal matters for clients throughout the Phoenix metro area. The firm partnered with LegalCasesToday to run a Google Ads program focused on generating qualified consultation requests from prospective clients actively searching for DUI representation in the local market.

LegalCasesToday's approach centered on Google Search campaigns built around high-intent DUI-related search terms across the Phoenix metro area, paired with call tracking and lead-routing infrastructure designed to route inquiries to the firm's intake process as quickly as possible. Campaign structure and keyword targeting were built to reach searchers at the moment of legal need, prioritizing consultation quality over raw click volume.

Over the course of the engagement, LegalCasesToday has managed $310,276.29 in Google Ads spend on behalf of the firm. That investment has generated 550 consultations, at a blended cost per lead of $564. Consultation volume and cost efficiency are monitored on an ongoing basis, with campaign adjustments made to sustain lead flow and manage acquisition costs as the account matures.

Because DUI cases often involve time-sensitive legal deadlines, campaign targeting was built to reach prospective clients quickly after a legal need arises, rather than relying on generic brand-awareness advertising. This approach is reflected in the firm's own account of the leads produced, which the client has described as high quality and consistently converting into paying clients.

For a solo or small DUI defense practice, a steady, predictable flow of qualified consultations is often the primary constraint on growth. LegalCasesToday's Google Ads management for The Law Offices of Kristopher K. Rezagholi PLLC was built to address that constraint directly, giving the firm a repeatable acquisition channel across the Phoenix metro area. The results above reflect agency-tracked, ad-account-level performance data for the campaign period; consultation-to-client conversion and revenue outcomes are determined by the firm's own intake and case acceptance process.

Results

MetricValueSource
Ad spend managed$310,276.29Agency-owned (ad account data)
Consultations / leads generated550Agency-owned (ad account data)
Cost per lead$564Agency-owned (ad account data)

Client-Reported Figure (Self-Reported)

MetricValueSource
New paying clients, most recent month (self-reported)~10Self-reported by client in video testimonial (“Last month, we brought in approximately 10 new paying clients.”); individual results vary and this figure is not tracked or verified in the agency's ad account data.

Client Testimonial

Read the full video testimonial transcript

“My name is Kristopher Rezagholi. I am a DUI and criminal defense attorney here in Phoenix, Arizona. I've been working with DUI Cases Today for approximately six months now.

The leads have been very positive. The leads are high quality. They are converting clients, which is very important. So overall, I would say I was very satisfied with the leads that are coming.

Last month, we brought in approximately 10 new paying clients.”

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